Investor & Advertiser Pitch Book
The secondary market for outboard engines is an industry in itself.
Everything needed to pitch OutboardLISTINGS.com℠ on one page.
Elevator pitch, sales pitches, business model, two pitch decks and QR codes.
30 seconds
Elevator Pitch
The secondary market for outboard engines is an industry in itself.
Outboards outlive their boats — they get swapped, rebuilt and resold again and again.
Today that trade happens on Craigslist, Facebook and eBay, full of dead ads and guesswork.
OutboardLISTINGS.com℠ is the marketplace built only for it.
Snap one photo and our AI Scanner identifies the engine and writes the listing.
Our first year of this website is FREE for private sellers, and every ad expires on schedule, so buyers stop calling dead ads.
And 27,234 marine businesses are already in our directory, ready to advertise to those buyers.
By audience
Sales Pitches
Advertisers / Marine Businesses
Your customers own outboards.
They come to us when they are buying, selling or fixing one.
Put your shop in front of them for $79 a month in your own ZIP codes.
Start with your free directory profile.
Dealers & Brokers
Your used and trade-in inventory sits on lots too long.
We load your feed automatically — DealerSpike, CSV or API, no retyping.
Your units show to outboard buyers nationwide.
Dealer plans start at $299 a month.
Private Sellers
Tired of tire-kickers and scam texts?
Take one photo and the AI Scanner writes your listing for you.
Our first year of this website is FREE — list now and pay nothing.
After our first year, plans start at $99 for 90 days.
Investors
A niche marketplace in a market nobody owns yet.
Paying customers: dealers, advertisers, partners — and private sellers once our free first year ends.
Organic search already brings the buyers.
Minimum stake is $25,000.
Business plan
Business Model
Who pays
Buyers browse free.
Our first year of this website is FREE for private sellers.
Dealers/brokers, advertisers and partners pay.
Private sellers start paying once our free first year ends.
Seller plans (one-time, 90 days)
Our first year of this website is FREE for private sellers.
| Plan | Price | Term | Includes |
|---|---|---|---|
| Intro | $99 | 90 days | 2 ads |
| Combo | $199 | 90 days | 5 ads, 1 featured |
| Premium | $499 | 90 days | 20 ads, 10 featured |
Dealer subscriptions
| Plan | Price | Billing |
|---|---|---|
| Dealer Starter | $299 | per month |
| Dealer Pro | $599 | per month |
| Dealer Enterprise | $999 | per month |
Advertising
| Product | Price | Billing | Placement |
|---|---|---|---|
| National Coverage | From $249 | per month | Sidebar, inline, banner strip, sponsor zones site-wide |
| Forum Only | $149 | per month | Forum sidebar + in-thread placements |
| Hyper-Local | $79 | per month | Targeted by state / ZIP to local boaters |
Partner pricing (larger level)
| Package | Price | Billing | Includes |
|---|---|---|---|
| Enterprise Partnership | $35,000 | per year ($17,500 semi-annual) | Presenting sponsor on every page, full-width leaderboard, partner showcase page, co-produced video, API data feeds, account manager, monthly strategy calls, highest ad priority |
| Corporate Sponsorship | $10,000 | per year ($2,500 quarterly) | Logo on every page, category-exclusive zones, co-branded blog & forum content, newsletter, custom landing page, priority over all self-serve ads |
| Sponsored & Showcased Partner | $999 | per year, paid in full | Full business profile, do-follow link, priority in directory & search |
| Footer Ad Partner | $299 | per month (or $2,995 per year) | Logo in the footer strip on every page, 16 spots |
Illustrative math (list prices, not a forecast)
25 Hyper-Local advertisers × $79 = $1,975 per month.
10 Dealer Pro accounts × $599 = $5,990 per month.
100 Combo sellers per quarter × $199 = $19,900 per quarter (once our free first year ends).
2 Corporate Sponsors × $10,000 + 1 Enterprise Partner × $35,000 = $55,000 per year.
Growth plan
- ▸Turn directory records into claimed, 100%-complete profiles, then into Hyper-Local ad buyers.
- ▸Sign dealers onto automatic inventory feeds.
- ▸Sell larger-level Partner packages: Enterprise $35,000/yr, Corporate $10,000/yr, Showcased $999/yr, Footer $299/mo.
- ▸Run our first year of this website FREE for private sellers to build inventory, then convert them to paid plans.
- ▸Keep publishing event, racing and research content to grow organic search.
- ▸Instrument conversions in Google Analytics before any paid push (currently not tracked).
- ▸Grow the Android app and installable web app.
Supporting research:
10 slides
Investor Pitch Deck
OutboardLISTINGS.com℠
The secondary market for outboard engines is an industry in itself.
We are building the marketplace that serves only that market.
The Problem
- ▸Used outboards trade on Craigslist, Facebook and eBay — sites built for everything and expert at nothing.
- ▸Buyers call dozens of expired ads and still cannot confirm model, horsepower or condition.
- ▸Sellers write bad listings because they do not know what they own.
- ▸Dealers and marine shops have no niche place to reach these buyers.
The Thesis
Outboards outlive the boats they hang on.
They get re-powered, swapped, rebuilt and resold again and again.
That turnover is a market of its own — with its own buyers, sellers, parts, mechanics and dealers.
Nobody owns it yet.
The Product
- ▸AI Scanner: one photo identifies make, model, HP and stroke, then writes the listing.
- ▸Voice listing — no typing needed.
- ▸Mandatory seller disclosures: shipping, warranty, water test, compression, dealer vs. broker vs. private.
- ▸National marine directory, forums, Racing Network and event hubs that keep buyers coming back.
- ▸Android app and installable web app.
Traction
- ▸578K Google Search impressions and 3,320 clicks in the last 3 months (Search Console snapshot).
- ▸27,918 pages indexed by Google, average position 14.6.
- ▸27,234 marine business records in the directory, all 50 states.
- ▸18 dealer-network businesses, 20 active motor listings, 105 registered members (live, October 5, 2026).
Business Model
- ▸Our first year of this website is FREE for private sellers.
- ▸After that first year, seller plans: $99 / $199 / $499 per 90 days.
- ▸Dealer subscriptions: $299 / $599 / $999 per month.
- ▸Advertising: Hyper-Local $79, Forum $149, National from $249 per month.
- ▸Partner packages: Enterprise $35,000/yr, Corporate $10,000/yr, Showcased $999/yr, Footer $299/mo.
- ▸Buyers browse free — dealers, advertisers and partners pay.
Go-To-Market
- ▸Search: tens of thousands of indexed pages bring organic buyers.
- ▸Directory claim drip turns business records into paying profiles and local ads.
- ▸Dealer feeds (DealerSpike, CSV, API) load inventory with no manual work.
- ▸Racing, trade show and event coverage (IBEX, Clearwater) builds audience and press.
Competition
- ▸Craigslist / Facebook: free, unverified, full of dead ads, no engine data.
- ▸eBay: high fees, and heavy engines are hard to ship.
- ▸Boat Trader / Boats.com: boats first — engines are an afterthought.
- ▸BoatsOnly: dealer-only, no private sellers, no parts.
Why We Win
- ▸9+ years on a category-defining domain.
- ▸AI engine identification backed by a 5,000+ model database.
- ▸Our free first year of this website fills the marketplace fast.
- ▸Directory + forum + marketplace in one place — hard to copy all at once.
The Ask
Minimum investment: $25,000 for a website ownership stake or partnership.
Use of funds: marketing, dealer and advertiser sales outreach, conversion tracking, and app growth.
Contact: [email protected]
8 slides
Advertiser Pitch Deck
Reach the People Who Buy, Fix and Run Outboards
OutboardLISTINGS.com℠ is the marketplace built only for outboard engines.
Your ad runs in front of buyers who are already shopping.
The Audience
- ▸Private buyers and sellers of used outboards.
- ▸Dealers, brokers, mechanics, marinas and parts suppliers.
- ▸Racing fans, forum members and weekend boaters.
- ▸Top U.S. cities include Dallas, New York, Chicago, Seattle, Minneapolis, Atlanta and Los Angeles.
Real Numbers, Shown Publicly
- ▸578K Google Search impressions and 3,320 clicks in the last 3 months (Search Console snapshot).
- ▸27,918 pages indexed by Google, average position 14.6.
- ▸27,234 marine business records in the directory, all 50 states.
- ▸Full detail on our public Traffic & Growth page: outboardlistings.com/traction
Where Your Ad Runs
- ▸National: sidebar, inline, banner strip and sponsor zones across the site.
- ▸Forum Only: forum sidebar and in-thread placements.
- ▸Hyper-Local: shown only to boaters in the states or ZIP codes you choose.
Pricing
- ▸Hyper-Local — $79 per month.
- ▸Forum Only — $149 per month.
- ▸National Coverage — from $249 per month.
- ▸Corporate Sponsorship — $10,000 per year.
- ▸Enterprise Partnership — $35,000 per year.
- ▸Impression and click tracking on every ad.
Why Not Just Facebook or Google Ads?
Broad platforms charge you to reach everyone.
We put you in front of people already looking at outboards, parts and service.
No wasted impressions on people who do not own a boat.
Your Free Directory Profile Comes First
Claim your business in our national marine directory.
Finish your profile to 100% and Hyper-Local advertising unlocks.
We do not sell you local traffic until the page it lands on is finished.
Get Started
Build your ad in five steps: outboardlistings.com/advertise/create
Ad specs: outboardlistings.com/advertise/specs
Questions: [email protected]
Print-ready
QR Codes
Each code opens the page listed under it.
Download the PNG for flyers, booth signs and business cards.
Marine Industry Listings (Boats / Motors / Trailers)
outboardlistings.com/marine-industry-listings
Download PNG
Strategic AI Analysis 2026 (Pitch Deck 1)
outboardlistings.com/blog/marine-engine-strategic-ai-analysis-2026
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Marketplace Analysis 2026 (Pitch Deck 2)
outboardlistings.com/blog/marine-engine-marketplace-ai-analysis-2026
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